Chasing your dreams | Inspiring women of the 70s

The 70s, known as the "era of change," brought a new way of thinking to the world. A historical period in which people desired independence, self-expression, and equality. It was a time where women began to pursue their own paths, determined to accomplish their aspirations, and break social norms. This blog takes you on a journey through the lives of exceptional women from the 70s who remained firm in their beliefs and paved the path for others.

A transformation

During the 70s, women around the world began to realise that they had the power to shape their own futures, regardless of traditional expectations. This shift in consciousness brought a sense of liberation, leaving women unconstrained. Determined to fulfil their dreams, they confronted obstacles and barriers along their journey. It was a time of empowerment and change, as women boldly charted their own course.

Iconic women and their stories

During a time of cultural change and artistic growth, many women became well-known sources of inspiration. They embraced the ideas of the 70s, which brought about a new time of expressing themselves and growing as individuals. Let's take a closer look at the lives of a few important women who made a big impact on their time and also on the generations that came after them.

Brigitte Bardot

French actress and singer Brigitte Bardot broke taboos in the film industry and advocated for animal rights. Her tenacity to go her own way despite criticism made her an early supporter of personal expression. 

Bardot broke sexual and social taboos with bold role choices and performances. She battled for freedom in artistic expression and inspired women to fight for their passion and independence. Her story illustrates that, regardless of your career, you can make an impact by standing for what you believe in.

“I'm a girl from a good family who was brought up very well. One day I turned my back on it all and became a bohemian.”
- Brigitte Bardot

Diana Ross

As an icon in the soul music scene, Diana Ross shattered musical boundaries and ignited women globally to chase their aspirations. Her empowering voice and charismatic appeal led the "Supremes'' to the top of the charts, paralleled by her remarkable solo career. Diana Ross has left a lasting impression that extends beyond the borders of the music industry. She is an inspiration to women who are determined to chart their own course and pursue their dreams.

“I really, deeply believe that dreams do come true. Often, they might not come when you want them. They come in their own time.”
- Diana Ross

Robyn Davidson

Throughout the 70s, Robyn Davidson became the epitome of adventure and personal growth. It was her walking journey across the Australian desert that reflected her determination. However, her story delved deeper; "Tracks," her book that emerged from this expedition, captured hearts with its in-depth introspection. Robyn's writing was as profound as her journey, an expression of inner strength and perseverance. Her persistence in pursuing dreams inspires women worldwide to believe in their own power.

“The two important things that I did learn were that you are as powerful and strong as you allow yourself to be, and that the most difficult part of any endeavour is taking the first step, making the first decision.”
- Robyn Davidson

Joni Mitchell

With songs like "Big Yellow Taxi" and "Both Sides Now", Joni Mitchell created a musical journey of self-discovery and introspection. However, her versatile talent extends beyond music; Mitchell also excels as a painter and sculptor. Her heartfelt approach to life inspires others to fully embark on their own journey. Joni Mitchell's ability to embrace vulnerability and strength remains inspiring to women who are searching for their inner voice.

“People will tell you where they have gone, they'll tell you where to go, but until you get there for yourself you never really know.”
- Joni Mitchell

Junko Tabei

Japanese mountaineer Junko Tabei broke through boundaries in a literal and symbolic manner. She was the first woman to climb the highest peak on every continent, including Mount Everest. Her determination and confidence are an example for anyone pursuing their passions and dreams. Tabei showed that no matter what obstacles we face, perseverance and bravery can take us to unprecedented heights. Her story serves as a reminder for many women that persistence and faith are key to achieving extraordinary goals.

“Everest for me, and I believe for the world, is the physical and symbolic manifestation of overcoming odds to achieve a dream”
- Junko Tabei

Bianca Jagger

Similar to other women of the 70s, Bianca Jagger refused to accommodate herself to traditional expectations. She travelled to countries such as India to obtain a better understanding of the culture and to provide support, along with her partner and rock legend Mick Jagger. Bianca advocated for global issues such as poverty and environmental destruction. Her influence extended to charitable work and women's rights campaigning. In this endeavour, she used her power of speech to raise attention to fundamental issues that were important to her, inspiring others to take action.

“I am not a hothead, but I believe that individuals can make a difference and I believe that we have to stand up for our principles”
- Bianca Jagger

Grace Jones

As a model and musician, Grace Jones significantly brought out her cultural diversity. During the late 70s, her unique musical mix of disco, dance and "new wave" rose to the forefront. Her eccentric style, striking make-up and gender-neutral appearance were a distinctive part of her identity. 

What really sets Jones apart, is her gift for uniting cultures. In fact, her impact as a ground breaker extends to today, where she continues to inspire people to push through cultural barriers and stay true to themselves.

“I believe in individuality, that everybody is special, and it's up to them to find that quality and let it live.”
- Grace Jones

Inspire and spread the word

In a world often influenced by the opinions of others, the stories of these women are a reminder that following your own path is vital. Their journey illustrates the importance of authenticity and pursuing what your heart desires, free from the distraction of external opinions.

Not only did the women of the 70s inspire their own contemporaries, but they continue to be a source of inspiration even today. They demonstrated that pursuing your dreams and embracing your own power is not only possible, but necessary. Allow yourself to be inspired by these incredible stories and start taking the first steps towards attaining your own aspirations!